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  • Locations: Athens, GA, United States; New York, NY, United States;
  • Program Terms: Maymester
  • Homepage: Click to visit
  • Cost of Attendance Sheets: Maymester
  • This program is currently not accepting applications.
Dates / Deadlines:

There are currently no active application cycles for this program.
Fact Sheet:
Fact Sheet:
Program Category: UGA Domestic Click here for a definition of this term Open to non-UGA students: Yes
Type of Admission: By deadline or until program fills Participant Selection: Not competitive
Click here for a definition of this term Number of Student Participants: 11-20 students Type of Instruction: Experiential, Fieldwork/Research, Lecture, Study-Travel
Classes With: International Students, U.S. Students, UGA Students Taught By: UGA/U.S. Professor(s)
College/School: Grady Academic Area: Advertising, Art, Communication Studies, Consumer Journalism, Design, Digital and Broadcast Journalism, Economics, Family and Consumer Sciences Education, Fashion Merchandising, Finance, Financial Planning, Furnishings and Interiors, General Business, Interdisciplinary Studies, International Affairs, International Business, Journalism, Journalism and Mass Communication, Management, Management Information Systems, Marketing, Marketing Research, Mass Communication, Mass Media Arts, Merchandising, Music, Musical Arts, Nonprofit Organizations, Public Administration, Research and Evaluation Methodology, Studio Art, Textile
Language Program: No Language of Instruction: English
Minimum GPA Requirement: 2.5 or above Minimum number of credit hours: 3
Maximum number of credit hours: 3 Work Opportunity: No
Volunteer Opportunity: No Scholarship Availability: No
Housing Location: Off-Campus Housing Type: Hotel/Hostel
Program Description:

This program will not be running in 2020. For information about 2021, please contact the program director.

NYC maymester banner

ADPR NYC Maymester 2020

You've wondered about their mysterious acronyms. Idolized their client rosters. Studied their strategic approaches. And drooled over their work. Now explore the world's top communication agencies themselves. Learn about the structure of the industry's holding companies and its agency family trees. Get in touch with the latest trends, see up-to-the-minute work, and find out where the industry is headed. Get a real-time feel for the agency landscape and daily work environment.

While in New York, you'll be invited inside the hallowed halls to experience a firsthand look at traditional and nontraditional ad agencies; PR firms; and media branding, interactive, consumer culture, and viral content companies. You'll get a taste of how brands are propelled from the Big Apple, at places such as Saatchi & Saatchi, Translation, McGarry Bowen, McCann-Erickson, Amp3, Weber Shandwick, Agent16, TBWA, Interbrand, Lucky Branded Entertainment, Ketchum, BBDO, PHD, Mother, Razorfish, and Tribal DDB, among others.

NYC Maymester Group photo
Program Location

On campus in Athens for weeks 1 and 3, in NYC for week 2.

Your Faculty
Professor Kirsten Strausbaugh-Hutchinson teaches Advertising Message Strategy, Advanced Portfolio, Graphic Communication, and Advertising Campaigns. She serves as faculty advisor to the UGA AdClub, the student-run ad agency Hooper Sanford Baldwin Thomas, and the design house Studio120. Her instructional activities, in conjunction with these student-run organizations, are designed to promote advertising as a major and to provide students with exposure to professionals and issues in the field. Additionally, she coordinates and serves as faculty escort for the AdClub's annual New York Agency Tour.

About Grady @ NYC

•  An essential understanding of the advertising and commercial communication industries, their processes, relationships, and most notable campaigns and case studies
•  Particular exposure to the New York mecca, its players, and their strategic and creative approaches to solving clients' marketing and communications problems

Cosmo pic in NYC 2017

2020 Program Itinerary

Class will be held on campus from May 12 - May 15, 2020. Students are expected to arrive in NYC on Sunday, May 17 for agency tours the 18 - 22, and depart on Saturday May 23. Class will resume on campus on Tuesday May 26 (no class on Memorial day) and run through Thursday, June 4, 2020.


Our accommodations for the NYC Agency Tour are at the fabulous ROW NYC Hotel. Take in the city from a prime location at the center of entertainment, ROWNYC roomdining, and transportation! 

Program Costs

The program costs vary from year to year depending on number of students enrolled and logistical cost changes. The estimated PROGRAM FEE for Maymester 2020 has not been determined at this time. The program fee for Maymester 2019 was $660 (this included the $150 security deposit paid upon acceptance to the program). This amount is subject to change for May 2020 until all students are accepted to the program in the Spring.

In addition to the program fee, students will be expected to pay for tuition hours. For out-of-state students, please note that because 2 hours take place in Athens, those will be billed at out-of-state rates. For the 1 hour that takes place in New York, that tuition hour will be billed at an in-state tuition rate.

HOPE and ZELL scholarships may be applied towards the TUITION part of the program costs if applicable. See UGA's website for most up-to-date tuition rates for Summer 2020.

Included in the Program Fee:
- 1 week lodging at the luxurious ROW NYC Hotel
- Some faculty related travel expenses
- Miscellaneous program related expenses

Other costs that are not included in the PROGRAM FEE, which students are responsible for, include: 
- 3 hours of tuition (See note above regarding in-state/out-of-state) and UGA Mandatory fees (See UGA's website for updated tuition and fees rates for Summer 2020) 
- Airfare/transportation to and from NYC
- Local ground transportation while in NYC
- Meals
- Personal entertainment

Program Ratings:
Accuracy and usefulness of orientation materials:
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Opportunities to learn about and interact with the local culture:
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Effectiveness of program staff in handling academic and personal needs and concerns:
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Program Reviews:
Madison Loren Stahl, Maymester 2019 Participant
The Grady NYC Maymester was such an amazing experience! I am so grateful to have gotten the opportunity to visit top communication agencies and network with so many people in NYC. The advice and skills I gained will carry on with me as I continue to work towards achieving my goals and starting my career.

Madison Loren Stahl, Maymester 2019 Participant
Take advantage of this program as early as you can in college! The advice and valuable skills it gave me are extremely beneficial and lines things up for you as you work towards your career.

Sarah Noelle Bhalla, Maymester 2019 Participant
"The ADPR NYC Maymester was one of the best experiences both personally and professionally for me during my time at UGA! By having the chance to meet alumni who are so eager to help us break into the industry was so incredible! I will highly recommend this to anyone who is interested in Agency Life in NYC!"

This program is currently not accepting applications.