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  • Locations: Prague, Czech Republic; Vienna, Austria
  • Program Terms: Maymester
  • Cost of Attendance Sheets: Maymester
  • This program is currently not accepting applications.
Dates / Deadlines:

There are currently no active application cycles for this program.
Fact Sheet:
Fact Sheet:
Program Category: UGA Faculty-Led Sponsor: The University of Georgia
Type of Instruction: Experiential, Lecture Classes With: International Students, UGA Students
Language Program: No Language of Instruction: English
Taught By: UGA/U.S. Professors(s) Housing Type: Hotel/Hostel
Work Opportunity: No Volunteer Opportunity: No
Scholarship Availability: Yes College/School: Terry
Academic Area: Business Administration, General Business, International Business Minimum number of credit hours: 6
Maximum number of credit hours: 6 Minimum GPA Requirement: 2.75 or above
Click here for a definition of this term Number of Student Participants: 11-20 students Type of Admission: First-come first-served (rolling)
Click here for a definition of this term Open to non-UGA students: Yes
Program Description:

Terry Biz in Europe

Study abroad for business majors, since 1970.

Business in Europe

The "Business in Europe" program allows students to explore three cities in Central & Eastern Europe through a faculty-led study abroad (4 weeks). Students will learn about the opportunities and challenges of doing business in/with the EU and Euro Zone. We will discuss and analyze current issues in a 10-day seminar with local students of the Vienna University of Economics and Business (WU). We will experience the unique cultures, cuisines, and landscapes of these historic cities through expert-guided tours and activities. Orientation sessions for this program will be held during the Spring semester preceding the program.

Program Locations

The 2019 itinerary includes travel to Prague, Budapest, and Vienna. Central & Eastern Europe is an attractive destination for business students for many reasons. It is here where world powers of the 20th century have both collided and cooperated, where democracy faced-down fascism, where the drama of sovereignty and economy continues to play-out.  All three countries are members of the European Union--with people, goods and services flowing fairly freely across borders--but, the Czech Republic and Hungary hedge their bets by delaying membership in the Euro Zone (i.e., we will operate on 3 different currencies during the trip!). Each place is distinct in language and culture, providing the perfect backdrop to explore the regions comparisons and contrasts, and what it means for business enterprise in the 21st century.


Academic Program

Faculty instructor will be Dr. Son Lam, Department of Marketing. Professor Lam has experience teaching abroad in the UGA-GLOBIS study abroad program in Verona, Italy.

Students will enroll in both of the following courses for credit. These courses satisfy upper-division general electives for business majors, and may satisfy additional requirements for Marketing and/or IB majors. The academic program also fulfills UGA's experiential learning requirement. 

INTB 5100 - Special topics in international business (3 credits)
MARK 5000 - Special topics in marketing (3 credits) 

Prerequisite: None. Permission of department given upon admission.

Program Itinerary

This is a working itinerary and subject to change.

November 7 Terry Study Abroad Reception (returnees & new admits)
March/April (TBA) Program orientation 
May 13, 2019 (Mon) Depart USA
May 14, 2019 (Tues) Arrive Czech Republic, orientation
May 15, 2019 (Wed) Class, welcome lunch, city tour
May 16, 2019 (Thur) AM/PM presentations and visits
May 17, 2019 (Fri) Company visit
May 18, 2019 (Sat) Full-day excursion to Terezin
May 19, 2019 (Sun) Free day
May 20, 2019 (Mon) Class, group dinner
May 21, 2019 (Tues) Transfer to Vienna (Lednice tour en route)
May 22, 2019 (Wed) WU Campus Orientation & Class
May 23, 2019 (Thur) Class, city tour
May 24, 2019 (Fri) Class, company visit
May 25, 2019 (Sat) Naschmarkt tour
May 26, 2019 (Sun) Free day
May 27, 2019 (Mon) Class, company visit
May 28, 2019 (Tues) Class, company visit
May 29, 2019 (Wed) Class
May 30, 2019 (Thur) Overnight excursion to Budapest (Austrian holiday)
May 31, 2019 (Fri) Budapest continued (late return to Vienna)
June 1, 2019 (Sat) Exploration and lunch in Vienna Woods
June 2, 2019 (Sun) Free day
June 3, 2019 (Mon) Class
June 4, 2019 (Tues) Class, Schonbrunn Palace tour
June 5, 2019 (Wed) Class
June 6, 2019 (Thurs) Class, debrief, and farewell dinner
June 7, 2019 (Fri) Return to USA


Basic Accommodations 

  • Participants stay in centrally located hotels and/or apartments (2-4 occupants). 
  • Some group meals are included with local cuisine; however, most meals are on your own. Lunch vouchers will be provided by WU during stay in Vienna.
  • Group transportation via private coaches and local transit is included.
  • Domestic city transfers are included. International airfare is not included.
  • Study abroad insurance included.

Program Costs

See "Cost of Attendance" sheet at the top of this brochure for dollar estimates. Basic cost breakdown for study abroad includes:

  • program fee for student travel;
  • tuition and fees for academic courses;
  • international airfare estimate; and
  • personal spending money estimate.  
Speak with a UGA Financial Aid Advisor about how to apply the HOPE scholarship and other financial aid to study abroad expenses. Additionally, the Terry College and the UGA Office of International Education maintain scholarships for UGA programs that you should explore.


  • Open to all business and intended-business majors who have completed one year of college in residence at the time of application.
  • Satisfactory academic and disciplinary records, and strong references.
  • Enrollment is limited (Likewise, a minimum enrollment count must be met to confirm program).
  • Pre-requisite courses, if any, will be enforced.

Admission Process

Admissions are rolling after the Oct. 15 decision date, and only applications marked "complete" by that time will receive a decision. Admission decisions will be sent via the application portal. Students will have a limited time to accept or decline an admission offer before the spot passes to another candidate. Students who accept the offer of admission must pay a non-refundable $300 deposit to confirm their place in the program and register for courses.

Program Ratings:
Accuracy and usefulness of orientation materials:
1 2 3 4 5
Accessibility and quality of health care:
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Safety of location, facilities, excursions, and transportation:
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Academic quality, appropriateness of workload:
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Choice of location for excursions, field trips, site visits:
1 2 3 4
Safety, cleanliness, comfort and appropriateness of housing:
1 2 3 4 5
Arrangements for and quality of meals:
1 2 3 4
Opportunities to learn about and interact with the local culture:
1 2 3 4 5
Opportunities to learn about and interact with the local culture/people:
1 2 3 4 5
Overall effectiveness of program staff in managing program:
1 2 3 4 5
Effectiveness of program staff in handling academic and personal needs and concerns:
1 2 3 4 5
Value of the program in relation to the cost:
1 2 3 4 5
Overall quality of the program in relation to expectations:
1 2 3 4 5
Program Reviews:
Maymester 2018 Participant
This trip is by far the coolest part of my UGA experience!!! Best three and a half weeks of my life!

Maymester 2017 Participant
Anyone and everyone should take the opportunity to go abroad if they can... it was the experience of a lifetime. It's the best way to really get to know a place and its culture.

Maymester 2018 Participant
The knowledge I've gained from this trip is invaluable! Taking classes on different cultures and countries doesn't compare to experiencing those cultures first-hand and interacting with locals face-to-face. This study abroad has been the highlight of my time at UGA!

Please do this program! I never would have gone to this part of Europe if it weren't for Terry Study Abroad. Eastern Europe has such unique amazing things to experience, and it would be a shame to neglect these opportunities.
     — Lauren Sawyer, Maymester 2016
Read what others have said about this program.

This program is currently not accepting applications.