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  • Locations: Beijing, China; Seoul, South Korea; Shanghai, China
  • Program Terms: Summer
  • Homepage: Click to visit
  • Cost of Attendance Sheets: Maymester
  • This program is currently not accepting applications.
Dates / Deadlines:

There are currently no active application cycles for this program.
Fact Sheet:
Program Category: UGA Faculty-Led Sponsor: The University of Georgia
Work Opportunity: No Volunteer Opportunity: No
Scholarship Availability: No College/School: Grady
Academic Area: Advertising, Public Relations Minimum number of credit hours: 3
Maximum number of credit hours: 3 Participant Selection: Not competitive
Minimum GPA Requirement: 2.7 or above Number of Student Participants: 6-10 students
Type of Admission: By deadline or until program fills Open to non-UGA students: Yes
Adventure Sport: Other
Program Description:

Students at Great Wall

UGA- Grady- Choose China Advertising/
Public Relations Study Abroad Program

Join us as we travel to China to learn about advertising and public relations in one of the fastest emerging markets in the world. Offered through the Department of Advertising and Public Relations at the University of Georgia, our study abroad program provides an unparalleled learning experience for students who want to visit China to see and learn about one of the future centers of brand communication.

Program Location

Shanghai skyline nightBeing that it was a British colony up until 1997, Hong Kong is indisputably the most westernized city in China. Many Hong Kongers even consider their city as its own entity, an oasis of free media and commerce on the fringe of Mainland China. Considered a city-state and a Special Administrative Region of the People’s Republic of China, it runs on the principle of “one country, two systems.” After the First Opium War in the 1840s Hong Kong became a British colony, but changed hands between Japan and England a few times before returning to China where it has a high degree of autonomy in all matters except foreign relations and military defense. As the third most important leading international financial center, it should come as no surprise then that Hong Kong was chosen as the point of departure for the trip. However, while Hong Kong openly exemplifies western ideals, the fact remains that the city lay half a world away from familiarity for the students who participated in the program. The fast-paced, highly competitive nature of the eastern market has created a city with a relentless work ethic that can be seen in everyone from the local students to the businessmen. Aside from these eastern influences in business practice, the UGA students experienced cultural nuances through obscure cuisine and the family style dining use of the lazy Susan. These aspects would be common throughout the rest of the trip.

Contact Information

Dr. Juan Meng, Ph. D., Program Director
Tel: 706.542.2173

Rebekah Ryan, Distance Learning Coordinator

Academic Program

Study Abroad in China
Course Offerings: Summer 1 2018

ADPR 5992/7992 - Global Advertising and Public Relations, 3 hours
Course Description: Theoretical and practical approaches to advertising, public relations, and related communication fields. Emphasis is placed on critical thinking, analytical processes, and acquisition of specialized knowledge pertaining to the seminar topic.

Program Itinerary

The Program Itinerary for Summer 1 2018 have not been finalized at this time. Below is an outline of Summer 2017's program itinerary when it operated in Maymester term. The itinerary should be similar to what is below.'
May 10 -Students will arrive in Shanghai
May 10 -Program starts
May 10-18 -Shanghai (8 nights)
May 18 -22 -Beijing 
May 22-29 -Hong Kong
May 28 -Last day of class
May 29 -Depart from Hong Kong


During the program, students are typically placed in double rooms, single-sex only in hotels in each city. Rooms are fully equipped with a desk, phone, internet access (broadband access), air conditioning and a daily cleaning service for the common areas. Laundry facilities are available with a pre-paid laundry card or coins. Specific lodging information is not available at this time.

Program Costs

The program costs vary from year to year depending on number of students enrolled, exchange rates, and logistical cost changes. The total cost for Summer 2018 hasn’t been determined at this time and is subject to change slightly from what is advertised to students. For Summer 2017 the PROGRAM FEE was $4,700  (this includes the $300 security deposit paid upon acceptance to the program). In addition to the program fee, students are expected to pay 3 hours of In-state tuition and UGA Mandatory Fees through their Athena student accounts after registration. The HOPE and Zell Miller scholarships can be applied towards TUITION only if applicable. **non-UGA transient students may have an additional $250 fee upon registration**

The program fee listed above includes the following:
- 3 weeks lodging in hotels or student accommodations in Shanghai, Beijing, and Hong Kong
- Travel Health Insurance
- 1-2 group meals per day
- 2 domestic flights from city to city
- The Majority of ground transportation while in each City
- Some faculty related expenses
- Program related excursions and activities
- Miscellaneous minor program expenses

The program fee listed above does not include:
- 3 hours of in-state tuition and UGA Mandatory fees ($954 for 3 hours of tuition + $323 in Mandatory Fees)
- International airfare (typically around $1,300 - $1,500 depending)
- Some ground transportation while in each City (personal travel)
- Some meals
- Personal Purchases
- Passport cost if the student does not have one already
- Student Visa (around $175) - these will be ordered as a group with $175 checks being turned in to the program director upon request.
- Miscellaneous expenses

China 2017 Group photo

Program Ratings:
Accuracy and usefulness of orientation materials:
1 2 3 4 5
Accessibility and quality of health care:
1 2 3 4 5
Safety of location, facilities, excursions, and transportation:
1 2 3 4 5
Academic quality, appropriateness of workload:
1 2 3 4 5
Choice of location for excursions, field trips, site visits:
1 2 3 4 5
Safety, cleanliness, comfort and appropriateness of housing:
1 2 3 4 5
Arrangements for and quality of meals:
1 2 3 4 5
Opportunities to learn about and interact with the local culture:
1 2 3 4 5
Opportunities to learn about and interact with the local culture/people:
1 2 3 4 5
Overall effectiveness of program staff in managing program:
1 2 3 4 5
Effectiveness of program staff in handling academic and personal needs and concerns:
1 2 3 4 5
Value of the program in relation to the cost:
1 2 3 4 5
Overall quality of the program in relation to expectations:
1 2 3 4 5
Program Reviews:
Elizabeth Mary Dian West, Maymester 2017 Participant
it exceeded any and all expectations that I had, it was a magnificent program created by an outstanding professor.

William Newton, Maymester 2016 Participant
Cannot ask for a better experience in examining a foreign market and culture, nor could I ask for a better experience to more fully understand myself. China is a bizarre and incredible place, and this trip exceeded all of my expectations. You will want to come back!

Kyle James Sledge, Maymester 2017 Participant
China is a places that few will have the opportunity to visit in their lives. This program provides an incredible look into the culture of a country that is growing and changing every day. There is no way to fully understand China but this program allows you to get a better idea of what China is about. You will be in awe at the Great Wall and the Terracotta Army and wonder how they made them long after you return. The group was amazing and we had a great time experiencing China together. In my opinion, there is no better way to explore China than by visiting it with a group of students led by Dr. Meng whose expertise and guidance always leads to an incredible experience.

Chinese culture is different than American in every way possible. From the fast paced people and cars to the innovative, future-oriented ways of business, visiting each city felt like an entirely new world. From the food to the people, you will view things in your every day life with a new perspective and the travel bug will for sure be in you.
     — Sophia Ryland, Maymester 2017
Read what others have said about this program.

This program is currently not accepting applications.